NATIVO PROJECT
Peru is a megadiverse country, home to 6 of the 10 known cacao genetic groups. Yet in the San Martín region, home to the Huayabamba Valley, the promotion of clonal plantations to the detriment of biodiversity is threatening this wealth.
In response, in 2017 the community of growers and the Choba Choba Foundation launched Project Nativo, aimed at preserving and exploring local cocoa diversity.
A conservation garden has been created, bringing together 89 identified cocoa varieties, 30 of which have been pre-selected for their agronomic and aromatic qualities.
Research continues to evaluate their productivity, resistance and sensory potential, for the benefit of growers and chocolate lovers alike.
PERUVIAN AMAZONIA
In 2016, we were proud to welcome UNESCO's decision to create the Gran Pajatén Biosphere Reserve, which covers an area of over 2.5 million hectares.
Because our plantations are an integral part of this unique landscape, we have a duty to guarantee environmentally friendly cocoa production.
But our commitment goes beyond our cocoa plantations. The Choba Choba Foundation supports three conservation concessions totalling 9,118 hectares in the reserve's buffer zone.
Not only is our cocoa free from deforestation, but we are also helping to protect the Peruvian Amazon and its precious biodiversity.
PUCALPILLO COLLECTION
In the heart of the Alto Huayabamba, the community of Pucalpillo is located in a region where cacao grows amidst exceptional biodiversity, in an area characterized by forests, rivers, and the archaeological heritage of Gran Pajatén.
It was here that Jorge Yoplac, as part of the Choba Choba venture, began in 1999 to develop his own collection of Trinitario, selecting and working with cacao trees rooted in this living landscape.
Driven by small family plots and a strong cooperative dynamic, this origin embodies a different way of growing cacao: more local, more attentive to the land, and deeply connected to the lives of the communities that inhabit it.
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